How to Write an Endorsement Blurb for a Book
By Jori Hanna It's no secret that humans respond to a concept called social proof, the concept that if someone else is doing it, we should too. This is why modern marketing relies so heavily on digital word-of-mouth tactics such as influencer posts and product...
How to Find Your Target Audience
By Jori Hanna No matter what kind of writing you do, the first step in the process of sharing your work with the world is identifying your target audience. Your target audience will help you determine your tone, your word choice, your style, what rhythm or flow you...
The Name Game
By Kylee Wooten Coming up with a name is challenging. Whether you’re deciding on the name of the new family pet, battling over whom to name your child after, or trying to come up with the perfect title for your new novel, it’s almost impossible to know if you’re...
10 Tips for Writing an Attention-Grabbing Review
What’s the one thing that’s worse than reading a terribly dry book? Reading a terribly dry review about a book! Here are some tips by our Senior Editor to help you rise above the noise and catch the attention of book pros. 1. Choose wisely. You don’t have time to read...
How to Write a Book Cover Blurb
You've finally finished your hours of researching, writing, and editing! You've sent in your manuscript and your publisher asks for a book description... That shouldn't be hard, right? All you have to to do is condense everything you know about your book into 250...
How to Choose a Winning Book Title
For many authors, choosing a title for their book is much like choosing a name for their child. A book's title is usually for life, and you want to be sure it's "just right." After all, as much as we say "Don't judge a book by it's cover," everybody does. The title...
Ask the Authors: Finding Your Path
Do ideas just come to authors, or do they have to work for them? How do they decide what kind of book they’ll write? Betsy Streeter and Dave Edlund talk about how they found their path. Do you have any questions for our authors? Let us know by leaving a comment...
Ask the Authors: How to Plot a Murder and Get Away with It with John Desjarlais
We asked John Desjarlais to discuss his process writing (and plotting) a murder mystery. In these books, everything is important. Characters, settings, interactions, motive—especially motive—all play into whether or not your reader will believe your story. Packed with...
Ask the Authors: From Ghostwriter to Mystery Writer with Eva Shaw
There are many ways to go about writing a book. Whether you outline or sit down with a blank page, write it yourself or hire someone else to write it for you, you have options. Eva Shaw got her start by sitting with others and learning how to tell their story. This...
Ask the Authors: Repurpose Your Skills
People often assume it takes an incredible stroke of luck or skill to become an author. But how many authors started out from the beginning desiring to write books? How many of them, instead, started out in a completely different field? We asked Rebecca A. Miles to...